Facebook awareness
Be the name they already recognise.
Most people pick whoever feels familiar. This puts your business in front of the same local people, week after week, so you are not a stranger on the day they need what you do.
One platform, done properly
Nobody compares three strangers. They call the one they have heard of.
What it actually is
What it looks like running.
A local awareness campaign at about five dollars a day, targeted to your actual service area, with the cheap nationwide version switched off.
It sits in your own ad account next to everything else, so nothing about it is hidden from you.
Local awareness, 12 mile radius
Homeowners 30 to 65, your service area only
$5 a dayActiveLead form, emergency service
Runs separately, different objective
$25 a dayActiveAwareness, nationwide
Cheap reach, wrong country
PausedOffWho it reaches
The targeting is the whole job.
Run carelessly, an awareness campaign buys cheap impressions on the other side of the country from people who will never buy anything. The budget is the same either way.
Done properly it collects people who live near you, in the age range you serve, with signals that suggest they might need what you sell. Same five dollars, completely different asset at the end of it.
Our side
What we run.
Set up once and then left to work, with a check every month rather than constant fiddling. This is not a channel that rewards being poked.
Worth pairing
On its own it does half a job.
Growing an audience you never post to is a waste of money, and we would rather say that here than take the order.
If you are only going to buy one thing this month, buy the posts. The audience is worth building once there is something for it to see.
Questions
Before you decide.
Be the familiar one.
Build your plan in about thirty seconds. Change it whenever you like, no contracts.
We create the opportunity. You close it.
Build a plan in about thirty seconds, or talk it through with us first. No contracts either way.
Done for you social media and lead generation for established local businesses across the US and Canada. Based in Phoenix, Arizona.
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